Step 6: affiliate marketers Must Do These 7 things
Welcome to the 6th step of the 6M Challenge of affiliate marketing edition where you will get to know the 7 must-do things for affiliate marketers. Hope you have completed the tasks given in the previous post. That is…
- Do research on your affiliate products.
- Make template frame for your future affiliate posts so that these mistakes can be avoided.
Till now, we learned about the platform, types of products, and how to choose them. We learned about the 7 mistakes that an affiliate marketer must avoid. Now we will look at the must-do things that every affiliate marketer should do to increase his/her network and revenue:
7 things You Can’t Afford To Miss:
Here are the things you should do on day one of your affiliate marketing journey (or today, if you’re past day one).
1. choose affiliate programs wisely
Consider these factors while selecting your programs:
- Priortize promoting digital products.
- Consider promoting products that renew monthly.
- Choose vendors that will negotiate.
- Select vendors with a good landing page.
- Look for programs with lifetime payouts.
2. affiliate marketers should understand your audience
Studies showed that people don’t hate ads—they hate bad ads. One of the aspects of a bad ad is irrelevance. Let’s say you run a travel website. It wouldn’t make sense to run affiliate ads for a hosting service just because others are doing it. It will confuse annoy your audience.
Successful affiliate marketing means promoting only items that match the immediate needs and niche of your audience. The more relevant the product or service, the more likely they are to buy; in addition, educating them on relevant products or services can be considered value-added content.
3. Focus on quality leads, not quantity
One of the biggest mistakes that a rookie affiliate marketer makes is ignoring the quality of the clicks or “leads” they receive in favor of quantity. In a bid to generate thousands of clicks and a potential commission, one tactic I often see people using is the use of automated bots to inflate the number of clicks to their links.
Remember, brands pay affiliates based on conversions (the percentage of traffic a brand receives that converts to a sale). A bot will never make you money because it doesn’t purchase anything. Instead, concentrate on getting quality, targeted clicks.
4. Focus on conversion rates, not commissions
The most successful affiliate marketers don’t chase high commission rates; they focus on promoting brands with strong conversion rates. For instance, an affiliate program that pays $1,000 per sale may sound appealing, but if the conversion rate is a mere 0.02%, it would require a huge number of clicks to make any money.
You’re more likely to generate a steady revenue stream by choosing an affiliate program that pays $1 per conversion but converts at 20%. Use this approach with consistent efforts to grow your audience, and you have the potential for big payouts.
5. Build a subscriber list
Once you begin to gain traction, look for ways to build your own brand and loyal audience. Create a website and/or blog where you can share deals (in a 2018 report, affiliate sites with content and bloggers ranked highest in terms of ad spend by affiliate type, at 39%).
Stay connected with followers and grow your revenues further by issuing a weekly or daily newsletter. Give people an incentive to opt-in. For example, send out “deal of the day” emails, and add value with tips on how you or others are using the products you promote.
6. track your efforts
Like any marketing program, to be successful, you need to know what’s working and what isn’t. To understand the performance of your affiliate links, use the tools offered by your affiliate network or influencer monetization platform to see what your followers are responding to.
As you get more sophisticated, your website, email marketing platform, social media channels, and site analytics can also provide insights into how effective your other influencer activities are going on.
7. commit as affiliate marketers
Affiliate marketing is not a get-rich-quick scheme. It takes commitment and consistency to earn trust and build an affiliate business. The beauty of becoming an affiliate marketer is that the rewards are incremental. Once shared, an affiliate link can continue to perform and earn commissions over time. As search engines index your content and your links are shared, their value will also grow, especially if the link doesn’t expire.
The key is to start small. As you get to know your audience and bring value to the conversation, you’ll earn trust, and your ability to generate revenue will grow.
Although there are many must-do things as an affiliate marketer, here we have covered the most important things that needed to be configured at first. I hope that you will implement them as soon as possible. Well, this is the end of this post, let’s head on towards the tasks to be completed:
Tasks To Be Completed:
- List affiliate products with high conversion rates.
- Try to make a webiste to list your products.
- Choose affilaite products wisely.
Have Fun 🙂
Founder of India’s Most Productive Tech Community